Cuesta Studio WIP

How's it going everybody? Hope you are doing well.

I've been so busy the past couple of weeks with a bunch of random life stuff and trying to balance my own projects in between all that.

The good thing though is I'm privileged enough these days to be in a position where I CAN be interrupted with my projects to deal with the crazy stuff that life throws at you.

The older I've gotten, the more I realized how unrealistic it is for me to expect to be able to work the same amount of hours each day, do the same types of routines, and just be that consistent.

Life is inconsistent, and I'm a part of life. So the math is not in my favor.

These past few weeks, I've actually been working on the website for my new independent design studio called "Cuesta Studio"

I am super excited about this and having a place to host my work, both on social media and through the website that is just separate from me as "Jesse Nyberg"

As an individual, I think keeping up with the identity of being a professional graphic designer is important to me, and I also love being a creator, so I wanted to find a way to separate that a little bit more.

And this is not to say that I won't be posting design work on the @permanentglue page.

That will always be the case.

However, since there are videos and a bunch of other stuff on there, I wanted to have a home for purely official client work and maybe some products or merch or whatever that I'll release in the future.

I don't want to talk about the actual website design too much right now because I'm actually working on an entire video for it that I'm going to post over on YouTube. So stay tuned.

Web design is crazy though, even building off a more templated thing causes you to run into a bunch of little annoyances, but at the same time...

It feels really good to work on a bigger project over a couple of weeks, instead of just making smaller one-off stuff that you finish in a day or two.

There's something nice about doing a big chunk of work, knowing you don't have to fully complete it and coming back to it the next day or a few days later.

This causes you to actually be excited to pick up where you left off, not having to start completely fresh again.

I am also stoked because I'm putting a few projects in there that people probably haven't seen.

For example, some client work that I haven't been able to post yet and is finally starting to either be released from NDAs or the project is just out in the world now, so it's acceptable to be online.

I am not sure entirely yet what will come of Cuesta Studio, but at the bare minimum:

• I just wanted a way to honor my Mexican last name and heritage with the naming.

• Have a cool place to produce and share client work.

• and hopefully later down the road, hire some other dope creatives to work with me on some bigger and better projects.

I can very well see myself in the near future needing some illustrators, photographers, videographers, or any other kind of dope creatives who can help bring these cool projects into reality.

So that's pretty much it for now, and hopefully, I will have this video wrapped up in the next couple weeks.

In the meantime checkout Cuesta Studio over on Instagram

Talk soon. Much love.

Cool stuff to check out

• My Spotify Wrapped playlist

• interesting article on the ban of TikTok

• awesome milk crate furniture

• dope GNX concept

• dream truck

Fav Design of the week below

dope design by Hort / Tim+Tim

Weekly Wrap Up

How to Succeed as a Graphic Designer

Design Recap

various assets from my scanner archive: check em out HERE

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